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Thrad Names Roger Dunn CCO as FMCG Brands Eye AI Conversation Advertising

AI Summary

Thrad, an AI-native advertising infrastructure platform, has appointed Roger Dunn as CCO to drive adoption among FMCG brands. Dunn brings experience from Diageo leading retail media and performance marketing, positioning Thrad to expand its agentic AI conversation advertising capabilities in the consumer goods sector.

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